Wrist Ship Supply was looking to sharpen its competitive edge in an increasingly challenging global market. Of course communications played a role in its ambitious business strategy, and Wrist chose CBC to develop the creative platform to raise its corporate profile worldwide.

“Just say when” is the theme of the campaign, which includes a whole range of online and offline tools that convey a compelling business message: that Wrist stocks everything a ship might need and delivers those supplies virtually everywhere – so that as a customer, it’s really just a question of when you want your shipment delivered. Just see how the communications concept works in these ads.









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CBC also modernized and simplified the Wrist logo, enabling it to serve as a much stronger visual icon for the company.

For more information, please contact Claus Bruun at +45 3525 0160. To be notified whenever there’s CBC news, please join our mailing list.