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B2B branding and marketing that drives growth

CBC is a specialised team of B2B branding and marketing experts that take ambitious businesses from complexity to clarity to commercial impact.

With 40+ years of experience building winning brands across global industries, you get an agile sparring partner that knows your sector and challenges your thinking, and a lean process that takes you faster to market.

Cases

Results that drive brands forward

Browse our cases to see how we’ve enabled international businesses to drive growth, shift perceptions, and stand out in complex B2B markets.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.
CBC
Branding

DESMI

DESMI needed a new corporate brand platform enabling the company to focus more on customer value and a higher purpose. DESMI is now clearly positioned and differentiated against the competition.
CBC
Branding

Nanion Technologies

We helped Nanion tell the world how their technologies and teams bring value to their clients, and collaborated closely to redefine their brand strategy, identity and communications.
Huntsman Advanced Materials | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Huntsman Advanced Materials

Huntsman Advanced Materials needed to create a distinct identity with clearer value propositions and engaging communications that expressed its newly formed strategic vision.

MAN Energy Solutions | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Product launch

MAN Energy Solutions

MAN Energy Solutions saw upcoming regulatory changes as a thought leadership opportunity. Together we created a campaign to position them as industry experts and increase sales by 288% on a key product line.
Link Logistics | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Link Logistics

In recent years, Link Logistics has really been going places. Their profile has evolved rapidly and their capability has transformed significantly.

Fred. Olsen Windcarrier | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Fred. Olsen Windcarrier

Operating a world-class fleet of ‘jack-up’ wind turbine installation vessels, Fred. Olsen Windcarrier is a well-respected name in the global offshore wind industry.

Novo Nordisk Pharmatech | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Branding

Novo Nordisk Pharmatech

Novo Nordisk Pharmatech decided to rebrand their ingredients business unit with a major rebranding project. 
CBC developed the new identity and creative platform for internal and external channels.

References

Trusted by global B2B industry leaders

Many of the world’s leading B2B businesses have trusted us to bring structure to strategy, emotion to creativity, and speed to execution. We’re ready to do great things for you too.

Some of our clients:
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