Go from complexity to clarityto commercial impact

We transform intricate offerings into captivating messages that drive trust, engagement, and growth.

About us | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency

Unlock the potential of your B2B brand

At CBC, we help ambitious B2B companies turn complexity into opportunity, delivering sharper positioning and intelligent ideas that motivate audiences and build loyalty.

Since our founding in 1981 as Bergsøe, we’ve helped global businesses transform nuanced propositions into powerful narratives, with strategic branding and marketing initiatives that move the needle.

With us, there’s no time wasted; our proven methodology, sector-specific knowledge, and creative agility ensure leaner processes and engage internal teams for greater external impact.

About us | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency

Creative thinking that inspires action

From satellites to software, marine to medical, we’ve mastered the art of connecting the rational with the emotional. Using incisive insights and resonant storytelling, we help buyers overcome indecision in an increasingly complex world.

The result? Strategies that inspire action, creativity that wins your customers’ attention (and your competitors’ envy), and outcomes that drive measurable results. Oh, and sometimes we’ll also get you an award or two along the way.

CBC x Magnet Network | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
A local presence for your international brand

CBC is an active member of the MAGNET global network, an exclusive partnership of over 40 of the world’s leading independent advertising agencies.

This gives you access to over 450 professionals with local expertise in the markets you want to succeed in, including buyer behaviours, drivers, channels, and alignment with cultural nuances.

Ralph Krøyer | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency

It’s time to grow your brand across borders

With each project, we make sure you get more from your branding and marketing investment. You’ll develop your business more effectively in key markets, drive inbound results, and build invaluable connections with the people you want to reach.

If you are ready to begin, so are we. Why not contact me directly to start to explore your options.

Ralph Krøyer, Managing Partner
Tel: +45 35 25 01 75
Email: rk@cbc.dk