All Insights

Account Based Marketing

Illustration of a businessman leaping over obstacles and pitfalls, symbolizing the common challenges in Account-Based Marketing (ABM) success.
Account Based Marketing

6 barriers to ABM success and how to break through them
Why social selling should be part of your marketing strategy | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Digital marketing

Why social selling should be part of your marketing strategy
A woman and a man engaged in a focused discussion while working on a computer, symbolizing teamwork and strategic planning in social selling. The background features office monitors, representing a digital and data-driven work environment. | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Digital marketing

Supercharge B2B opportunities: a guide to social selling on LinkedIn
Sales & Marketing funnel | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Strategy

We’re all in this (Sales & Marketing funnel) together
An illustration of a business professional walking on a yellow arrow pathway leading to a modern office building with large glass windows. Inside, silhouettes of employees are engaged in discussions and working at desks, symbolizing targeted marketing and business growth.
Account Based Marketing

What is Account-Based Marketing?
Unlock customer insights to improve your digital lead-gen | CBC | Cross-Border Communications | Leading international B2B branding and marketing agency
Digital marketing

Unlock customer insights to improve your digital lead-gen
A conceptual illustration of the B2B buying journey, depicted through digital devices and an arrow guiding the process, symbolizing the role of digital transformation in modern marketing.
Digital marketing

Build digital transformation into your B2B marketing
An abstract illustration of a man and a woman pushing a large puzzle piece into place, symbolizing the collaboration between sales and marketing teams to create a strong business strategy.
Marketing campaigns

Double your strength with sales and marketing alignment